some of our clients

SCOPE
Development and implementation of the ``turnaround`` marketing strategy

RESULTS
2014 record sales, regain of the brand's credibility, reclaim market position as a leading developer

SCOPE
Development and implementation of Kiriazi Premiere marketing plans

RESULTS
Record sales, upgrade of brand image, brand relevant again among the younger generation and higher SEC

SCOPE
Development of a Marketing Plan for the Undergraduate Program
SCOPE
Development of the market introduction plan for the new ``Magic`` series

RESULTS
Successful new product launch and higher market share acquisition

SCOPE
Redefinition and setup of a new distribution strategy

RESULTS
Sales volume quadrupled over 3 years

SCOPE
Development and implementation of the commercial and marketing plans, launch of LED lamps range

RESULTS
Multifold growth in revenue sales
Elios LED range grew to become the largest player within the retail market

SCOPE
Conceptual ideation and development of a wine with food pairing mobile application

RESULTS
Enhancement of the wine culture among target consumers

SCOPE
Development and implementation of Egypt's first Hologram in-store activation

RESULTS
Enhancement of the innovative brand image

SCOPE
Development and implementation of the Marketing Plan

RESULTS
Sahl Hasheesh is established as an aspiring destination

SCOPE
Lead the setup of an innovative parking solution
SERVICE
Commercial Advisory
SCOPE
Development and implementation of commercial plans for the web portal and digital applications

RESULTS
The web portal has become one of Egypt's most successful in terms of number of visitors

SCOPE
Development and implementation of the marketing plan

RESULTS
Triple the number of units sold and turnover

SERVICE
Commercial Advisory
SCOPE
Development of the brand concept and packaging for a local brand of pet food, positioned as a premium alternative for imported brands
SCOPE
Marketing Consulting
SERVICE
Commercial Advisory

SCOPE
Development of a Business Plan

SERVICE
Commercial Advisory

SCOPE
Development of the feasibility study

SCOPE
Development of Brand Concept for a consumer retail brand

RESULTS
Successful launch of a unique concept

SERVICE
Commercial Advisory

SCOPE
Development of a Business Plan for an international automotive brand

SCOPE
Development of the conceptual plans and acting as owner's representatives for the re-launch

RESULTS
Regain its position as one of Cairo's most renowned outings

SCOPE
Digital Development of a Reverse Auction E-Commerce Platform
SERVICE
Commercial Advisory
SCOPE
Development of Brand Concept and digital presence

RESULTS
Established image as a professional art gallery

SCOPE
Development of a marketing communication plan covering a new brand strategy to raise brand awareness and establish MDP as the Fintech expert in the region.
SCOPE
Development and implementation of the marketing plan to launch Egypt’s first International STEM school in partnership with Harmony Schools, USA.
SCOPE
Development of the feasibility study for launching Tahboub, Jordan’s leading kitchen manufacturing brand in the Egyptian market.
SCOPE
Development of the marketing plans to grow Infinity cosmeceuticals and nutraceuticals division into leading players within the respective sectors.
SCOPE
Development and implementation of the marketing plan to grow NIS into the largest international schools in Egypt.
SCOPE
Development of the marketing communication plan to launch and grow Incorta, a global San Francisco based technology start-up in Egypt and the Gulf region.

featured success stories

Palm Hills

Restoration of brand credibility requires positive word of mouth
Challenge:
Following the political turmoil in 2011 Palm Hills, a leading real estate developer, faced a number of legal issues and cash flow constraints, which led to a delay in the delivery of its contracted projects.

Kiriazi

Heritage brands require regular modernization and nurturing to remain relevant
Challenge:
Renowned white goods brand was the market leader of Defrost fridges. Yet, when it came to the higher end No-frost fridges, brand sales were not realizing full potential, despite of the quality and sophisticated technology features they offered.

Elios

Absence of large communication budgets is not a limitation for growth
Challenge:
An established local manufacturer of electrical accessories and wiring devices was not realizing its full growth potential as a result of the fierce competition within the sector.

ESLSCA

Positioning ESLSCA as the European expert in Business Management education
Challenge:
An established provider of post-graduate education, who has been offering MBA’s in Egypt for the past 20 years are launching their first undergraduate program. The brand has minimum consumer awareness among the target group, despite their long post-graduate track record.

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