Marketing Consulting Firm
about us
Toolbox was founded in 2010 by Nader Elhamy. We are a Marketing Consulting Company setup as a stand-alone marketing department with collective team expertise covering all marketing and commercial management specializations.
Our core strength lies in utilizing our diversified set of expertise, extensive marketing knowledge, and wide network of resources to develop and implement effective marketing plans.
our services
founder and lead consultant
Nader Elhamy
- Founder and Managing Partner of Toolbox
Marketing Consulting. - Previous Head of Marketing and member of the
Commercial Management Team, which conducted the
turnaround of Al-Ahram Beverages Company. - 20+ years’ experience in launching, managing, and
consulting some of Egypt’s largest and most successful
brands across various sectors. - Published various thought leadership articles on
marketing and brand building. - Certified from Kellogg University | Northwestern,
USA in Digital Marketing Strategies.
Nader Elhamy
- Founder and Managing Partner of Toolbox
Marketing Consulting. - Previous Head of Marketing and member of the
Commercial Management Team, which conducted the
turnaround of Al-Ahram Beverages Company. - 20+ years’ experience in launching, managing, and
consulting some of Egypt’s largest and most successful
brands across various sectors. - Published various thought leadership articles on
marketing and brand building. - Certified from Kellogg University | Northwestern,
USA in Digital Marketing Strategies.
our approach
Our consulting offering deploys a structured end-to-end Marketing Planning Model driven by data, research, and insights to formulate an effective brand strategy across each stage and touchpoint within the customer buying journey
our style
featured success stories
Al Naseem Dairy – Libya
Libya, an open MENA market dominated by European consumer brands for years, is currently led by a quality local player across various highly competitive dairy categories
Challenge:
Absence of import duties combined with an under developed industrial and retail sectors has always been a growth challenge for local brands.
Tahboub – Jordan
Local consulting expertise is an effective fast track for brands seeking regional expansion
Challenge:
Tahboub Home, Jordan’s leading designer and manufacturer of kitchens and home furniture was looking to expand its operations regionally into Egypt. The setup of the new operation required plenty of absent local knowledge on Egypt’s market.
Palm Hills
Restoration of brand credibility requires positive word of mouth
Challenge:
Following the political turmoil in 2011 Palm Hills, a leading real estate developer, faced a number of legal issues and cash flow constraints, which led to a delay in the delivery of its contracted projects.
Elios
Absence of large communication budgets is not a limitation for growth
Challenge:
An established local manufacturer of electrical accessories and wiring devices was not realizing its full growth potential as a result of the fierce competition within the sector.
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